There were bumps along the way

1)news
BBC admits vulgar titles put viewers off 'intelligent' shows
http://news.independent.co.uk/media/article2733243.ece
2)summary
The channel, which recently aired programmes such as Fuck Off I'm Fat, Me and My Man-Breasts and Fuck Off I'm a Hairy Woman, was criticised by the BBC's executive board for masking intelligent content with direct and often vulgar titles.
Some of the punchiest programme titles may have put people off watching what was highly informative and well-made content. People want to be constantly challenged by new and exciting programmes but this is an area where there's a gap in perceived performance.
3)paraphrase
BBC's TV production focuses on interesting, innovative but rude programmes that was judged by the public voice. These projects had fallen the percentage of viewers and broken the trust of the audience.
4)speak up